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How Can Brands Leverage Micro-Influencers to Build High-Engagement Communities in Asia?｜A Low-Cost, High-Impact Strategy Guide
AWISEE 2025 Marketing Market Report
Nov 203 min read
KOL Marketing in Asia: How Brands Leverage Local Influence to Drive Growth
a comprehensive analysis of opportunities and challenges in Asian KOL marketing from four perspectives
Nov 65 min read
How Asia YouTubers Are Evolving from Brand Ambassadors to Independent IP Owners
The Rise of the YouTuber Economy in Asia 2025: How KOLs Are Evolving from Brand Ambassadors to Independent IP Owners In recent years, YouTubers and KOLs (Key Opinion Leaders) across Asia have shifted from being mere brand endorsers to becoming full-fledged business owners managing their own intellectual property (IP) and fan ecosystems. This evolution reflects the explosive growth of the creator economy — and signals a new phase of digital marketing in 2025: KOLs are no long
Oct 304 min read
2025 Asian KOL Marketing Trends: The Shift from “Selling Products” to “Building Trust”
KOL marketing is undergoing a quiet transformation: consumers no longer care only about who can sell, but more about who they can trust.
Oct 304 min read
Maximize ROI with AI-driven influencer marketing solutions
In today's fast-paced digital landscape, influencer marketing has become one of the most effective strategies for brands to connect with...
Feb 192 min read
Streamline campaign management for increased brand awareness
In today's fast-paced digital world, influencer marketing has become a powerful strategy for brands looking to increase their online...
Feb 192 min read
Boost user engagement with Asia-focused influencer collaborations
In today's digital age, influencer collaborations have become an essential tool for brands looking to enhance their online presence and...
Feb 192 min read
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